What is a Lead Generation Website?

Happy Friday yet again everyone! 

This week we celebrated the success of a client who's just had their lead generation site ranked up on searches as a satellite online real estate! With the additional traffic to their business, they are seeing a rough increase of 12% in total sales! So in this week's blog I want to address the major advantages and usage of a lead generation site in addition to your own company website.

First off, the purpose of satellite lead generation sites are usually one if not all of three things:

1. 
   A site to cover additional ground that the main website isn’t ranking within the area. A lead generation site typically won’t have to rank for every keyword the main site has since more remote areas tend to be less competitive with keywords. This allows business traffic to expand and is a permanent solution in comparison to advertising to the satellite areas.
   
   
2. Second popular method of using lead generation sites is to cover additional ground within the area that your website already ranks for. The additional coverage of the same keywords will ensure your business gains traffic from multiple ranking positions. Seeing the figure above, a study done by SISTRIX (a SEO expert software provider), you will notice that ranking number gets most traffic but it still leaks through to other positions as well. But just by capturing the 2nd position on the SERP, online traffic for your business will  increase by 50 percent! 
   
   
3. Last but not least is a more special occurrence. A lead generation site covering services that may result in a new branch within the company. For example, a cleaning company may desire to separate commercial and residential services onto two separate website entities. Therefore before branching out first with a lead generation site and ultimately become a separate entity under the original business. This also works for when companies have a target to specialize in a specific service or industry. 

Lead generation sites are versatile and can be used for many reasons. But with that being said, lead generation sites all have one thing in common, it will increase overall online traffic within your business by 15 to 30 percent, ORGANICALLY. The additional increase is a more permanent solution compared to advertising campaigns to gain additional traffic. A definitive no brainer decision! 

So when consulting with our clients, we often advise them to take the advantage to further dominate the online presence within their jurisdiction. At Local Spear Leads, we offer satellite lead generation sites to further expand web traffic capture. Including our Paid For Itself offer to set up lead generation sites at no risk! 

LSL Paid For Itself LG offer is a lead generation satellite website designed to cover high ticket items (any service above average of $1,200) installed with a one time setup fee and bounded by contract, the traffic generated will be exclusive to the client’s service with no additional fees until the website has paid for itself in CLOSED business! Then the website moves to a flat fee or low commission basis, providing exclusive leads to its contracted service provider. 

Contact us now for a free consultation or submit a form for the no risk lead generation site here that will increase your web traffic by 15 percent for your high ticket services!